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About Us

Our Story

Our Mission is to Provide a World‑class Training

Our founder, Awaiss Mirza, spent over 3 decades working in sales and sales training across several different industries. 

One thing became obvious, all sales teams want to improve, all sales managers want to overachieve on their targets and all businesses want to increase profitability and deliver a great return on investment for their shareholders. Training is one of the levers used to try and achieve this, but rarely does it work effectively.  This is nothing to do with the quality of the training or the ability of the trainers, but more to do with understanding people and how to motivate salespeople to change their current behaviours.

Registered Delegates

Courses Taken

%

Satisfaction Rate


Flexible Courses
You pick the schedule


Certifications
Be recognized for your skills


Training support
Always get your answers


Innovative approach
Best new coaching practices

We are Different

A Large Range of Learning Paths to Match Goals

Get started now with our courses— with new additions published regularly – don’t miss out!

World-class Instructors

Meet Our Team

Awaiss Mirza

Managing Director

Helen Calderbank

Senior Co-ordinator

Isaac Mirza

Isaac Mirza

Head of Innovation

Zain Mirza

Zain Mirza

Head of IT and Infrastructure

James Bickerdike

Head of Business Development

Luke Clayson

Sales Director